90-Day Email Intensive
Your list is already your biggest asset.
Let me turn it into your most consistent source of clients.
You know email matters. But between client work, life, the state of world, and everything else you're juggling, your list just sits there — and so does the revenue it could be generating.
Let's fix that. In 90 days.
You're an expert. You get results. Clients love you!
But your business runs on referrals and networking and you're tiiiired of hustling.
You already have an email list, but it's not booking you clients. You don't know what to send between "selling moments" or you only email during launches, and by then your list may not even remember you.
The problem isn't you. It's that you don't have the time, strategy, or systems to make email work consistently while also delivering for clients.
Your email list is a business asset and it needs to act that way!
What happens in 90 days:
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month 1: strategy + foundation
Email audit/diagnosis I review your current list, tech setup, and past emails to see exactly why things aren't converting
Client pipeline roadmap A custom strategy for what to send, when, and why (based on your offers, audience, and business model)
Subscriber journey map We design the path from "new subscriber" to "booked client" so nothing falls through the cracks
Tech setup/cleanup Sequences, segments, and automations configured correctly (no more "is this even working?")
You get a strategic plan that makes sense + your email backend cleaned up and ready to perform
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month 2: execution + momentum
Welcome sequence New subscribers get an automated series that introduces you, builds your credibility and primes them to work with you
Weekly nurture emails Consistent broadcasts that keep you top-of-mind (even when you're not "selling")
Re-engagement campaign We wake up cold subscribers so your list is full of people who actually want to hear from you
Performance tracking We monitor what's working (opens, clicks, replies, bookings) and adjust where needed
You get emails going out consistently + a list that's actually engaged and warm
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month 3: monetization + systems
Strategic sales campaign A launch, promotion, or application sequence designed to fill your calendar or program (this is where we prove email = clients)
Conversion optimization I refine your sales emails, CTAs, and landing pages based on what your audience actually responds to
Sustainability plan A content calendar, template library, and clear guidelines so you know exactly how to keep momentum going (whether you keep me on or take it from here)
You get real revenue or bookings from your list + a system that doesn't depend on you figuring it out yourself
“Every time I remembered I needed to send out a newsletter, I’d immediately stress out. When am I supposed to find the time to do that?! Then I remember that no I have Lib! All I have to do is send her my theme or subject, along with a quote and some links (if I can come up with those extras) and voila! She sends back a perfectly written newsletter that sounds like me. It's always such a huge relief and I can't imagine a month without Lib's help. Lifesaver!”
-Tracy Gould Sheinin, Clarity Mediation
❌ A course where you learn to implement everything yourself
❌ Templates created for someone else’s business
❌ A couple cute email sends and a quick exit
❌ Someone who just "manages your Mailchimp"
What This Isn’t:
What This Is:
✅ I do the strategy, the writing, the setup, and the launching
✅ You approve the important stuff, show up when needed, and focus on your actual work
✅ By day 90, you've booked real clients from email AND have a system to keep it going
"Writing newsletters used to stress me out so much but working with Lib has completely transformed this aspect of my business. She totally gets me, understands my voice and consistently creates interesting, meaningful and engaging e-mails that allow me to connect with my customers on a real level. And that translates to real results—I’ve seen a 10% increase in my open rate for emails since working with Lib!”
-Mary Campbell, Mare Goods
Investment: $4500
(or 3 monthly payments of $1500)
What happens after 90 days:
At the end of the intensive, we'll review our progress together. You'll have three options:
Keep me on monthly to continue writing, optimizing, and growing your email revenue ($1,200/month)
You take it from here with the systems, templates, and plan we've built
Work with me on specific projects (launches, campaigns, quarterly audits)
Everyone should choose option 1 (obviously) because they've seen the ROI and would rather keep email off their plate. But there's absolutely no obligation — you decide based on results.
Why 90 days?
Because your email probably isn’t in a place where you can just set it and forget it or you’d be doing that already. You need someone to come in, diagnose what's going on, build the systems, get you some real results, and hand you a client pipeline that functions. Then you can decide if you want me to keep running it (you will 😉) or if you want to take it from here. Either way, after 90 days your email situation is solved and you’ve got a business asset that’s working for you.
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Consistency Creates Momentum
The people who show up in inboxes regularly are the ones who get remembered, hired, referred, and paid. I help you stay visible with strategic, story-driven emails that build trust and connection.
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You Deserve a List That Works for You
Your email list is one of your most valuable business assets — but only if you use it. Together, we’ll turn it into a reliable channel for connection, leads, and sales (not just a place to announce launches).
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Strategy + Voice = Marketing That's Easy
You’ll get emails that sound like you, not like you outsourced it. I’ve been blending storytelling with strategy for yeeears so every email has a purpose, whether it’s nurturing, selling, or building your next big opportunity.
Hi, I’m Lib.
I'm a copywriter and email strategist who's more than a decade into helping coaches, consultants, and service providers turn their email lists into client pipelines.
I've worked with experts who all had the same problem: they knew email marketing worked, but they couldn't make themselves do it consistently. So I started doing it for them.
I've written hundreds (thousands?) of emails, managed dozens of clients, and learned that successful email marketing really isn't about complicated funnels or “GrOwTh HaCkS” — it's about showing up regularly with strategic, personality-driven content that sounds like you.
I help experts stay visible, build trust, and book clients through email without the dread, second-guessing, AI prompting, or spiraling when you miss a week (or six).
In 90 days, I'll turn "I should really email my list" into a system that books you clients while you focus on delivery.
Who is this for?
✅ You're an established coach, consultant, or expert doing $100K-$500K+ in revenue
✅ You get most clients through referrals or networking and you're tired of the constant upkeep that requires
✅ You have an email list (500+) but it's not actually booking you clients or filling your pipeline
✅ You don't know what to send between "selling moments” so nurturing your audience slips off your to-do list
✅ You've tried DIY-ing email with templates and courses but just can't make it happen consistently
✅ You want someone to build the strategy AND execute it — not teach you how to do it yourself
✅ You're ready to invest in a system that quietly works for you while you do the things that light you up
This is probably not for you if:
❌ You're just starting out (under $100K revenue) and don't have budget for this level of support
❌ You don't have an offer, program, or clear service to sell yet
❌ Your list is under 300 people (we can still work together, but you'd be better served starting with a discovery call to see what makes sense)
❌ You want to learn how to "do email yourself" (this is a done-for-you service, not a course)
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![photo of Laura Bitoiu holding hair back]()
It’s like Lib is in my brain. Everything she writes sounds like me, but so much better. I receive compliments every week on my newsletter! Lib is my favorite “secret”.
Laura Bitoiu, B Squared Social
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![photo of Melody DiCroce in black top]()
Lib is an absolute genius at writing witty, relatable copy, so when I needed help with my welcome sequence, (something I'd neglected for years but suddenly decided I needed ASAP), I thought of her VIP Day. What can I say? Lib delivered a masterpiece. She captured the essence of my brand and my voice, and the fact that she was able to get this done in a day made me feel so grateful and supported. I can't recommend Lib enough!
Melody DiCroce, The Launch Library
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![photo of Anita Henderson in red blazer]()
Lib’s interview process helped me clarify and verbalize what I wanted. She has a way of digging deeper, beneath the surface, to get to the good stuff. She came in with a fresh perspective and worked her word magic to streamline my story, speak directly to my audience, position my expertise, and just get to the damn point! As a writer myself, and a word nerd, I appreciate Lib’s gift with words.
Anita Henderson, Write Your Life
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![photo of Tracy Gould Sheinin with crossed arms]()
Every month, I remember I need to send out a newsletter and I immediately stress out. When am I supposed to find the time to do that?! Then I remember I have Lib! All I have to do is send her my theme or subject, along with a quote and some links (if I can come up with those extras) and voila! She sends back a perfectly written newsletter that sounds like me. It's always such a huge relief and I can't imagine a month without Lib's help. Lifesaver!
Tracy Gould Sheinin, Clarity Mediation
FAQs
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$5,000 (or 3 monthly payments of $1,750) for the 90-day intensive. After 90 days, you can continue with monthly support at $1,200/month but there's no obligation.
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The 90-day intensive is a commitment—no refunds once we start, because I'm blocking out capacity and building custom strategy for your business. After 90 days, if you continue with monthly support, it's month-to-month with 30 days' notice.
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You better! 🤭 Some clients hand it off completely and trust me to plan everything. Others like to brainstorm topics together or flag specific things they want to talk about. Both approaches work.
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We start with a deep onboarding process where I learn how you talk, what you care about, and how you want to come across. I'll review your existing content (website, past emails, social posts) and listen for your patterns, phrases, and personality. Then I write a test email before we officially kick off so you can see exactly how I'll write for you. If it doesn't feel right, we tweak it until it does. Most clients say "this sounds exactly like me" by email #2.
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About 30 minutes total. You'll review email drafts (10-15 minutes), approve the monthly content calendar (5 minutes), and we'll have an optional monthly check-in call (15-20 minutes). (Most of my clients say this is the lowest-maintenance retainer they've ever had.)
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Even better. We'll write emails that build trust, tell stories, share your expertise, and keep you top of mind. When you do have something to sell, your list will be warm and ready.
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If you have 500+ subscribers, we can make this work. If your list is smaller or very cold, we'll talk through whether this intensive makes sense or if we should start with list building first. What matters most is having engaged people who want to hear from you.
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Both. We'll balance relationship-building with strategic sales content depending on what your business needs. Some months might be all nurture, other months might be heavy on conversion. We adjust based on your goals.
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That's exactly why you're hiring me. I'll pull ideas from your offers, your client work, what your audience struggles with, and what they need to hear from you. You don't need a content calendar because I'll create one and all you have to do is approve it.
